How much do followers cost on Instagram and TikTok?

Updated October 2026

The short answer: on our price list, 1,000 Instagram followers cost $13.99, 1,000 TikTok followers $14.99, and 10,000 TikTok views $9.99. Every package is a one-off payment in US dollars, the 30-day refill is included, and per unit, bigger packages are always cheaper.

Instagram prices

Followers

Likes (per post)

TikTok prices

Followers

Likes (per video)

Views (per video)

Views are priced per 1,000 because a single view costs a fraction of a cent: at the 100,000 size it’s 0.06¢ each.

Reading the per-unit maths

The “each” column falls steeply at first and then flattens. Going from 100 to 1,000 Instagram followers cuts the price per follower from 4.0¢ to 1.4¢. Going from 1,000 to 10,000 cuts it from 1.4¢ to 0.60¢. A more useful way to see it is what the extra followers in a bigger package cost:

• Stepping up from 1,000 to 2,500 Instagram followers adds 1,500 followers for $9.00, which is 0.60¢ each for the extra ones.
• Stepping up from 5,000 to 10,000 adds 5,000 for $25.00, or 0.50¢ each.
• On TikTok, going from 1,000 to 2,500 followers adds 1,500 for $12.00, or 0.80¢ each.

Splitting an order the other way costs more. Two 500-follower Instagram packages come to $19.98 against $13.99 for one 1,000; four 250s come to $23.96. Sometimes that premium is worth paying (see the budget section below), but it’s good to know what it is.

None of this is a reason to buy more than your account can carry. A cheap price per follower doesn’t help if the jump looks odd to the people visiting your profile.

Instagram vs TikTok prices

The two price lists aren’t identical. TikTok followers are a little cheaper than Instagram followers at 100 ($3.49 vs $3.99) and 500 ($9.49 vs $9.99), the same at 250, and dearer from 1,000 up: $14.99 vs $13.99 at 1,000 and $69.99 vs $59.99 at 10,000. Likes follow a similar pattern: TikTok likes are cheaper at the small sizes and dearer from 1,000. Views are TikTok-only and by far the cheapest unit on either list.

Why prices vary so much between sellers

Shop around and you’ll find follower prices several times lower and several times higher than ours. The followers themselves are rarely the difference. What changes the price is everything around them:

• Refill. A refill means the seller pays again when followers drop. No refill is cheaper to offer.
• Pacing. Spreading delivery over hours or days takes more work than sending everything at once.
• Support. Someone has to answer email and fix typos. Many bargain sellers simply don’t.
• Labels. “Premium,” “real” or “USA” labels often double the price for accounts that look a bit more complete. Read what “real” means before paying for one.
• Payment and refunds. A proper card checkout with receipts and refunds costs the seller money. Stores that take gift cards or crypto skip that cost and pass the risk to you.

Our guide to cheap versus quality followers goes into which of those differences are worth paying for.

When a price is suspiciously low

A low price on its own isn’t a warning sign. A low price combined with any of these is:

• A login step. If the checkout wants your password, the real price is access to your account.
• A “trial” that renews. A dollar for a first batch, then a weekly or monthly charge buried in the terms.
• Everything “instant.” Thousands of followers in minutes is cheap to supply and looks exactly like a purchase.
• No refill and no refund policy. Then a drop is simply your loss, and the effective price per follower that stays is higher than it looked.
• Free followers in exchange for following others. You pay with your own account’s activity. We cover these schemes in free followers.

What a whole order costs: scenarios

Most people buy more than one package, and the total is what matters. Up to ten packages fit in one checkout, Instagram and TikTok mixed, and each package goes to one profile, post or video. Some hypothetical examples:

The fuller TikTok set is seven packages, inside the ten-per-checkout limit. If you paid with a card in another currency, your bank converts the dollar amount and may add its own fee; the price we charge doesn’t change.

Budget planning by account size

Start from your current count rather than a target number. A lift of somewhere between 20% and 100% looks like a good few weeks of growth; more than that starts to look bought. Likes on your next few posts keep the posts in step with the profile.

If you’d rather spread a budget, two medium orders a few weeks apart cost a bit more than one large one but look a lot more natural. Say your Instagram account has 2,400 followers. One 2,500 package is $22.99 and roughly doubles the count in about a day. A 1,000 now and another 1,000 next month cost $27.98, which is $4.99 more, but the profile grows in steps that match your posting. Looking for the lowest total instead? See cheap Instagram followers.